92 companies from 21 countries exhibited at the 5 Star Melia Expo Halls in Hanoi for the first ever international ceramic manufacturing exhibition in Vietnam, where a record 87% of trade visitors directly approved (53%) or recommended (34%) their company purchasing requirement.

Global exhibitors, led by Italy, China, India, Vietnam, Turkey, the United Kingdom and the USA, presented the latest technology, innovations and materials for the production of ceramic tiles, sanitaryware, tableware and heavy clay products. 1,168 trade visitors attended from 19 countries with 92% representing the 58 provinces of Vietnam. Visitor quality was exceptionally high in Hanoi here an impressive 45% were CEO, Managing Director or company owners, 23% were senior management, 18% sales and marketing, 7% from finance and purchasing and 6% production and quality control. Of those attending 23% were directly looking to buy new machinery or raw materials